Whether it’s your coffee or your computers, you’re probably loyal to a particular brand. You instantly recognize their logo, font style, and colors, and it fosters an emotional connection. If you want to build the same kind of loyalty and recognition for your brand, custom...
Digital marketing can reach a large audience, but it can’t reach everyone. Online media can’t help you during in-person promotions or when you’re meeting people face-to-face. This is where brochures and other print marketing materials come in. But in order to make your brochures effective,...
Ever heard a designer say that even numbers are boring? Odd number groupings in graphic design appear more harmonious and are great for creating focal points. In graphic design, the "Rule of Three" is a fundamental principle. It suggests that things arranged in threes are more...
When you’re designing for print, it’s important to understand how color psychology and flat design influence your advertising. The colors of an ad or logo have a considerable influence over how people perceive your brand. One of the most effective strategies when designing for print...
Graphic design is a fundamental element in marketing that can significantly impact your business. It not only communicates your brand message, but also instills trust and differentiates your business from competitors. Images create an immediate and lasting impression, and while a great design can have a...
Design tools like Canva have revolutionized the way small businesses can create promotional materials. You don’t need professional design skills to create eye-catching visuals with this user-friendly tool. However, if you want to send your designs to print, you must know how to set up your...
When it comes to window graphics design, the possibilities are endless. From small, simple lettering that displays your business hours, to an entire window that advertises your products, and everything in between, you can customize your windows in any way you like. Here are a...
White ink printing is an alternate printing method that allows you to create colorful and high-contrast designs that truly pop. Without white ink as a base, your designs may turn out less vibrant than you expect after printing. That's because printing colored ink on a...
To run a successful business, you need a strong website and engaging marketing materials. But even though both web and print designs are created using a computer, there are some major factors to consider when designing for web vs. print. Sometimes colors and resolutions that...
Have you been keeping up with this year’s graphic design trends? Combining your unique branding with trending design elements can help you stand out from your competition. Here at Mousegraphics, we tend to notice when certain design trends become popular in printing. Let’s take a...