Exhibiting at a trade show is a big investment, so naturally, you want to know if your efforts were worthwhile. However, it can be difficult to measure the effectiveness of a trade show, because you won’t always see a return on your investment right away....
Trade shows and marketing events are a great way to promote your business, but you have to be able to make a good impression. We’ve gone over a lot of tips for building a successful exhibit in the past, from why you should use high-quality...
The key to a successful trade show presentation is creating an experience that’s both informative and memorable. For any booth or exhibit, it’s important to balance technology with personal engagement. You'll need the right tools for trade show presentation and combining physical displays with interactive...
Exhibiting at trade shows isn’t just for large corporations—small businesses can benefit as well. Investing in high quality, engaging trade show materials can help any company grow. From better brand recognition to building your industry knowledge, here’s why you should start exhibiting at trade shows. Six...
Trade shows are an excellent opportunity to showcase your products and services, make connections in your industry, boost brand awareness, and much more. But many small businesses fear they just don’t have the budget to attend a trade show. Fortunately, with a little creativity and careful...
Your trade show booth needs to be memorable in order to be successful. But just like delivering a winning sales pitch, designing your visual presentation takes practice and planning. We put together this list of best practices for trade show presentations so you can feel...
If you’re looking for creative ways to catch the attention of potential clients at trade shows, you definitely need a customized tabletop display. Versatile, easily portable, and easy to spot in a crowd, tabletop displays have many advantages at exhibitions. As a provider of high quality...