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The key to a successful trade show presentation is creating an experience that’s both informative and memorable. For any booth or exhibit, it’s important to balance technology with personal engagement. You'll need the right tools for trade show presentation and combining physical displays with interactive...

To be successful at a trade show you need to turn heads and get people to stop. Your booth needs to get people’s attention, hold it, and foster engagement. Portable signs and displays are a huge part of that “must-see” effect. Let’s take a look...

Ever heard a designer say that even numbers are boring? Odd number groupings in graphic design appear more harmonious and are great for creating focal points.  In graphic design, the "Rule of Three" is a fundamental principle. It suggests that things arranged in threes are more...

When you’re designing for print, it’s important to understand how color psychology and flat design influence your advertising. The colors of an ad or logo have a considerable influence over how people perceive your brand. One of the most effective strategies when designing for print...

Looking for storefront window ideas? Street appeal is something every business owner with a brick-and-mortar location should consider. All storefronts benefit from well-designed window graphics. The storefront is the first impression of your business that potential customers get when passing by. You can use window...